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Next Generation Modeling is Here Now From Intelligent Targeting PDF Print E-mail
Genetic Algorithm modeling delivers better lift than standard regression-based modeling techniques

Genetic Algorithm modeling consistently generates predictive models with 7.5 to 15%
improvements in key success factors like response rate or collections.
• The genetic algorithm approach provides better insights into existing
datasets by thoroughly exploring 100% of the available variables rather
than an analyst-selected subset.
• Models can be updated on a daily basis to reflect the most recent
customer or market data.
• The underlying algorithms explicitly optimize results for a specific
business problem.

The best part is that the Model and Profile report are free!  All you have to do is agree to buy 25,000 scored records over the course of 12 months following model completion at $70/M

Download white paper here.
 
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